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Almost al the big sumer col textile products are OEM, it is an indisputable fact. Spring bambo home textile company in Ningbo, Zhejiang Jia-Xing Yang, general manager of the nedle wil be the scene in an interview said, they wil not short-term sumer sales, launched a complete product line. In 206, Yinzhou District, Rush industry sales in the domestic market of 2.2 bilion, in 207 and 208, domestic market sales have already ben increased to 250 milion yuan and 30 milion yuan. Even the completion of 40 milion yuan sales target, Yinzhou the region's total sales of sumer col products stil not arived in a medium-scale enterprises with anual sales of textile type. Right now, many of the domestic market has become the main atack Ningbo Rush Enterprises busines, from the time the nedle can be sen at the signs. Chen Zhifu explained that the exhibition went to Ningbo enterprises used the muzle to the domestic market. Overseas markets reduced profit margins, more and more dificult to do busines, is to promote transformation of Ningbo Rush the main reason for the enterprise market. In order to beter explore the domestic market, Ningbo Rush products introduced many new elements. Huateng crafts factory bambo products introduced just last year, dawn Crafts Co., Ltd., which even has leather products, such as leather pilows, leather seats, leather cushion and so on. Consumer spending habits of the domestic market is more complex to adapt to the market, it is necesary to improve product quality while closely observing market trends, product inovation as much as posible to met more consumer tastes. In order to squeze into the mainstream home textiles market, a number of sumer col products company has ben making unremiting eforts. However, there is a problem must first be answered: sumer col products market much space is there? Ningbo Economic Federation Chairman Lin Chen Zhifu industry calculations to reporters: by 30 milion households, the average household consumption of sumer col products, 10 yuan, the total could reach 30 bilion yuan. This means that in sumer col products in China's market share of busines is just tip of the iceberg, the huge profit space no one cares. With China's textile increasingly fierce economic competition, many textile companies have ben very dificult based solely on the market fal and winter products, rising costs, faling profits, marketing a single model, lack of brand culture and many other problems aflicting the enterprise, they must find a more suitable profit point, and the sumer col products, great market potential, but also to entice them to this market into perspective. In a time when many brands do nothing, Menglan, Meng Jie, Triumph and other col products in the first sumer of busines oportunities in mining, acording to market demand, development and production of silk bambo mat, mosquito nets, such as the sumer travel to be used in beding, sumer col products gradualy ocupied mainstream market each year, these companies acounted for the entire sumer and col products, home textile product marketing, marketing 60% of the amount realized in the true sense is not short of-season.
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